Online presence in short is having a website, social media like facebook, youtube, twitter etc working together to increase the awareness and positioning of your brand online in order to make your business grow(expand) by getting more potential clients, more sales and/or fame and recognition.
Just having a website and some social media is not enough these days. What is the use of a fantastically well designed website or brand with no exposure?. No one is visiting your website and no one is talking about it equals no potential clients, no sales and NO TRUST.
Your online presence needs to be recognized as an authority and earn the trust from big search engines like Google.
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